My Work

Choose a category to check out some of my work, or just scroll down the page to see it all.

Marketing Strategy & Execution

Messaging & Taglines

I created the following messages and taglines for a variety of companies, each looking to inspire a specific audience or audiences in a memorable way. 

Continuing Transformative Tradition

Created for St Edward's, a church where modern day Christians can connect with the peace of God by continuing the ancient worship traditions of early Christians.

Get Into Getting Out

Created for two year campaign to promote RV sales to consumers in Indiana.

Make more money YOUR money

Created for debt counseling company, Live Interest Free, which helps clients grow personal wealth while paying down loans.

Expand What's Possible

Created for structural flooring product, Ecospan, which allows architects more flexibility in their designs.

Ready for Your Vision

Created for Rosboro Lumber as messaging to architects concerned with product availability and lead times.

Get to the Ideal

Created for Sherpa Insight, a research company that helps organizations understand what their employees and customers truly want (the Ideal), and then helps them get there.

Excellence Made Standard

Created to celebrate Standard Locknut's 75th year in business using a play on words to acknowledge the excellent work of employees and the excellent quality of their products.

You reap what we sow

Created for The Farm Lead Gen to convey the idea that The Farm would do all the hard work and make it easy for the client to close the sale.

Give a hand up. Get a leg up.

Created for The Catapult Project, an internship program that gave real world work experiences to recent design school grads, and provided low cost, professional marketing services to small businesses.

Logos

One-Pagers

Websites

I started building websites back in 1999! Things have changed a lot since then, and I’ve done my best to keep up. Here are a few recent sites I have designed and built.  (Obviously I also made the site you’re looking at right now…)

What's Jen all about? Not just my favorite color or my kid's names. What kind of person am I? Why should you hire me?